Black Friday Sneakers - Trainers on Sale up to 70% Off

Black Friday trainers: up to 70% off men's, women's and kids' sneakers

During Black Friday, sneaker prices drop across every brand on the page: everyday sneakers, retro runners, leather or canvas sneakers, comfort models and chunky sneakers. The biggest discounts are on colourways and models from previous seasons: that is where the real cheap sneakers are hiding.

Sneaker deals start in early November with Black November, and every offer can be found on this page. They build up during Black Week, peak on Black Friday itself, valid for 24 hours only, and run until Cyber Monday, the following Monday: the last chance to get a pair at a knockdown price before the festive season and Christmas gifts.

Black Friday Asics: GEL-1130, GEL-NYC and Gel-Venture 6 on sale

Asics sneakers on sale are among the most sought-after on Black Friday. In the Black Friday Asics selection, Asics GEL-1130 sneakers and Asics GEL-NYC, two retro runners that have become everyday classics, sit alongside Asics Gel-Venture 6 sneakers, with their trail look and lug sole, and Asics Gel-Quantum 360 sneakers, recognisable by their 360-degree GEL unit. Most come in men's, women's and kids' versions.

Black Friday Nike: Initiator, V5 RNR, Air Monarch and Air Max at reduced prices

Black Friday Nike is one of the most anticipated of the year. On Black Friday Nike, Nike Initiator sneakers and Nike V5 RNR go for a retro running look, Nike Air Monarch IV sneakers rely on a leather upper and Air cushioning, and the Nike Air Max SC sneakers keep the visible air bubble that made the line famous. Nike Air Force 1 sneakers complete the selection.

Black Friday adidas and Puma: Samba, Spezial, Suede XL and Speedcat

For Black Friday adidas, the Black Friday adidas selection brings together adidas Samba and adidas Spezial sneakers, two low-tops with gum soles, and adidas VL Court 3.0 and adidas Breaknet sneakers, low and easy to wear every day. At Puma, Black Friday Puma offers Puma Suede XL sneakers, the thick-soled version of the classic Puma Suede, Puma Speedcat OG sneakers, with a slim profile inherited from motorsport driving shoes, and Puma X-Ray 3 sneakers with their colour blocking.

Black Friday retro running: Mizuno and Saucony at knockdown prices

Fans of retro running sneakers have two places to go. On Black Friday Mizuno, Mizuno Wave Rider 10 sneakers and Mizuno Wave Prophecy LS show off the Japanese brand's signature Wave plate, and Mizuno MXR sneakers round out the range. On Black Friday Saucony, the American brand lines up its great classics: Saucony Progrid Omni 9 sneakers, Saucony Ride Millennium, Saucony Shadow 5000 and Saucony Progrid Guide 7, all drawn from its running heritage.

Black Friday New Balance, Veja and Autry: the most anticipated brands

New Balance sneakers on sale are on Black Friday New Balance, Veja sneakers, the brand with the V, on Black Friday Veja, and Autry Medalist sneakers on Black Friday Autry: three brands rarely on sale, worth watching from the moment the deals open.

Black Friday canvas and comfort sneakers: Victoria, Gola, Skechers and Palladium

Spanish brand Victoria, known for its canvas sneakers, also offers Victoria Berlín and Victoria Saturno sneakers on Black Friday Victoria, in adult and kids' sizes. Black Friday Gola brings together the English brand's retro sneakers: Gola Harrier, Gola Viper and Gola Elan. Black Friday Skechers offers comfort sneakers with memory foam soles, and Black Friday Palladium has Palladium Pampa sneakers, canvas high-tops with a lug sole.

All sneaker brands on sale for Black Friday

Other sneaker brands on sale complete the selection, from trusted comfort names to rising brands:

• Ecco: the Danish comfort-shoe brand known for its leather, with Ecco Soft 7 and Ecco Street 720 sneakers.
• Geox: Geox Spherica sneakers and the breathable sole behind the Italian brand's success.
• TBS: the French brand and its comfort sneakers, including the TBS Jazaria.
• Black Friday Hoff: the Spanish brand's sneakers, named after places, such as Hoff Bridge and Hoff City Venice.
• Black Friday Buffalo: Buffalo Orbit and Buffalo CLD Chai platform sneakers.
• Black Friday Steve Madden: women's sneakers from the New York brand, including the Steve Madden Possession-E.
• Black Friday Karhu: the Finnish brand with the bear logo, with Karhu Fusion 2.0 and Karhu Aria 95 sneakers.
• Black Friday Diadora: sneakers from the Italian brand, including the Diadora Camaro and N.92.
• Black Friday Faguo: sneakers from French brand Faguo.

Fila, Reebok, Le Coq Sportif, K-Swiss, British Knights, Superga, KangaROOS and Blackstone also complete the Black Friday sneakers selection.

Black Friday men's, women's and kids' sneakers on sale

Black Friday sneaker deals cover the whole family. Black Friday for men brings together men's sneakers on sale, from Asics GEL-1130 to Saucony Progrid Omni 9, with sweatshirts and jackets to complete the outfit. Black Friday for women gathers cheap women's sneakers, from Victoria to Steve Madden Possession-E, and Black Friday for kids has kids' sneakers and baby shoes, with Asics GEL-1130 and Victoria in small sizes.

Black Friday sneakers: Sneakin's other deals up to 70% off

Black Friday doesn't stop at sneakers: all the Black Friday deals are gathered on the Black Friday page. Black Friday shoes brings together Birkenstock Boston clogs, Crocs Classic clogs, Blundstone boots and Sebago loafers at knockdown prices. Black Friday sweatshirts and Black Friday jackets and coats complete the outfit with hoodies and puffer jackets on sale, and Black Friday accessories offers Eastpak backpacks, New Era caps and Kangol berets. Fast delivery and best price guaranteed.

Frequently asked questions about sneaker and trainer deals on Black Friday

When is Black Friday Sneakers?

Black Friday 2026 falls on Friday 27 November, and Cyber Monday on Monday 30 November. The first sneaker deals start in early November, and the biggest arrive during Black Week.

How much can you save on sneakers during Black Friday?

Sneakers in the selection go up to 70% off. The biggest discounts are on colourways and models from previous seasons, while new arrivals usually drop less.

Where can I find cheap Nike sneakers during Black Friday?

In the Black Friday Nike selection, filter by size to see the cheap Nike sneakers available in your size: Nike Initiator, Nike V5 RNR, Nike Air Max or Nike Air Force 1. Kids' models are there too.

Which sneakers should I buy on Black Friday?

Safe bets are the models you wear every day, such as Asics GEL-1130, Saucony Progrid Omni 9 or adidas Samba sneakers. Black Friday is also a chance to try a trendy pair at lower risk, such as Puma Speedcat sneakers.

Can I buy Christmas gifts during Black Friday?

Yes, it's the perfect time: a pair of sneakers on sale, bought in late November, makes a Christmas gift at a reduced price. Remember to check the person's shoe size before ordering.